Steve's Bling Blog

Welcome to Steve's Bling Blog!

This little corner will be a place for me to informally keep you up to date on what's going on at Steven DiFranco Jewelers.


Best of Willoughby Nomination

We have been honored with a Best of Willoughby Jeweler nomination!  We all would appreciate your vote!  You can go to to vote for us!  Thank you very much for your support!

Angelica Bracelets

Angelica bracelets have been a huge hit!  What fun they are.  Even my wife put "her order in" for her own Angelica bracelets.  She got white, rose, and yellow colored bracelets and wears them all together, just like the Angelica girl wears them in the ad.  I find her looking down at their designs every once and awhile.

Since there are over a hundred different designs of Angelica bracelets it may take us awhile to put them up in our online store.  For now, you'll have to come in and see our huge selection and buy some!

What's Hot?

We've had a chance to collect our thoughts from the busy Christmas season and have determined that anything rose or pink gold was the HUGE hit during the holiday season.  This included men's watches either in all rose colored or with a touch of rose as an accent.

Our industry is telling us that as a jewelry wearer, you won't be "pigeon holed" into one specific color of jewelry.  Now you can wear white gold, yellow gold, rose gold, or a combination of those colors without the "fashion police" knocking at your door.  This is quite exciting!

We have tons of jewelry either with all rose coloring or with rose accents.  Watches, pendants, rings, earrings.  We have it.

Thank you for your friendship and business

2014 marks our 41st year in business and it's all because of you, our wonderful customers.

Thank you very much for your patronage and friendship all of these years, it is truly appreciated every day.

Our Business Hours

Our normal business hours are: Monday 12:00 to 6:00 PM, Tuesday and Wednesday 10:00 to 6:00 PM, Thursday is our late nite: 12:00 PM to 8:00 PM, Friday 10:00 to 6:00 PM, and Saturday 10 AM to 5 PM.

Of course, you can safely and securely shop 24 hours a day here at

We're on Social Media!

Social media is very popular, and we've been on Facebook, Twitter, and YouTube for quite some time now.  Recently we opened up our Pinterest account.  It will be a "work in progress" for a few months, but we'll get it done properly. 

How do these young kids have time in their lives for all this social media?  Yikes, it takes a lot of work. 

Click on the fancy red "P" Pinterest logo on the right column of this web site to go directly to our Pinterest page and follow us!  Or, you can just click HERE to go directly to our Pinterest page.

You can view any of our commercials and instructional videos on our YouTube channel by clicking on the YouTube icon on the front page of our website or just by clicking HERE.

We've been on Twitter for some time, with only a few followers.  You can click on the Twitter logo on the front page of our web site to go to our Twitter page, or you can go directly to our Twitter page by clicking HERE.  We would like to increase our Twitter followers, so I have a deal for you:  If you sign up as on of our Twitter followers, I'll give you one of our Stevie D 925 Sparklie© beads for $10.00, and I'll donate the whole amount to Guiding Eyes for The Blind.

Confusion?  Not really

We've recently changed our in house financing to GE Financial.  You've probably noticed that our advertising doesn't say "six months same as cash" anymore.  It says "six months deferrred payment financing". 

Exactly what does the change mean to you?  Actually nothing. 

Just like before, you still have six months to pay for your beautiful new sparklie goodies from Steven DiFranco Jewelers, with no interest or fees.  You do have to make small monthly payments up until paying off your purchase before the six months are over.  Buying beautiful jewelry and watches for your sweetie is easy at Steven DiFranco Jewelers.

We've had 6 month layaway for 41 years

Some time ago Layaway was the "new thing" among retailers.  Hmmm, that's funny. 

We've had layaway for 41 years.  Just give us a small deposit, and we'll hold your beautiful piece of jewelry or watch for up to 6 months.  You can even come and "visit" your purchase any time you want!


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6 Months Defferred Payment Financing Available!

We proudly offer Six Months Deferred Payment Financing through GE Financial.  Zero interest if paid in full in 6 months!


Our New TV Commercial

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We Buy Gold!

Do you have any broken chains, 1/2 earring pairs, damaged rings, or out of fashion jewelry?

Stop by and we'll pay you right away for your old gold!

Visit Steven DiFranco Jewelers Anywhere!

Hot Topics

Our Online Store

Can't make it in to our store?  Not a problem, shop safe and secure in our online store!  Currently we have over 4000 items on the Steven DiFranco Jewelers online store, with more being put on every day!

Don't see what you want on our online store?  Even though we have over 4000 items online, this is just a small fraction of our store stock.  Just give us a call and we'll help you with your selection.

If you want any of our great watches, you MUST call in to get our best price, as we are prevented from posting our lowest discounted price on the web by our manufacturers.  The phone call will be worth your while!  Remember that all of our watches come with our exclusive Watch Performance Package© at no extra charge.

Is your purchase a gift?  We can gift wrap it and ship it anywhere!  We ship every day!  As always, ground shipping is FREE!

Diamond Stud Earrings

A proper pair of diamond stud earrings should be in every girl's ears.  At our store, size really doesn't matter!  Why?  Because of our exclusive diamond stud earring trade up program, that's why.  At Steven DiFranco Jewelers, a girl never has to be satisfied with the size of her diamond stud earrings!

Do you want to have your diamond stud earrings "grow" in size?  No problem at all.  Just bring in your current pair of diamond studs that you bought from us and we'll give you every penny you paid for them and apply it to a bigger pair!

Click HERE to go to our online earring store.  If you have any questions about our diamond stud earrings or our exclusive Diamond Stud Earring trade up program, please give us a call at (440) 943-2700.

Do you want to change metal color or diamond shape too?  No problem.  Do you want to keep "growing" your diamond stud earrings over and over again?  No problem.  Will your husband be upset with you spending a ton of money?  No problem, we have six months deferred payment through GE Financial.

    Steven DiFranco Jewelers

    Special Engagement Rings

    As one of our television commercial says "Why would you give someone so special, an ordinary piece of jewelry".

    At Steven DiFranco Jewelers, we specialize in special jewelry for that very special someone.  Engagement rings and wedding bands that differ from the chain store rings in design and quality.

    In the rare occasion that we don't have that special engagement ring or wedding band for your special someone, we can either customize or custom make the perfect ring for your perfect person in your life.  We have THE largest selection of engagement rings in Northeast Ohio.  Period.

    Click HERE to go to our engagement ring online store to see just a few of our engagement rings.

    Angelica Bracelets are Here!

    Angelica is coming to Steven DiFranco Jewelers! Angelica jewelry are easily adjustable bracelets with charms that let a woman show how she feels, what she believe in, and who she is. Available in gold, silver, and rose gold colors, designed and made in the USA, all made from recycled metals. .25 cents from every bracelet sale will go directly to Generation Rescue to support programs that improve the quality of life for those affected by autism.

    Sterling Silver Bead Jewelry

    Sterling silver bead jewelry has been sweeping the nation for the past five years and it doesn't seem to be slowing down!  Steven DiFranco Jewelers in Willoughby is, without question, the sterling silver bead jewelry leader in Northeastern Ohio.

    With over 12,000 (yes 12,000) beads in stock, we will overwhelm you with choices in all categories.  We have just a small portion of our original designs in our online store, and they're growing daily.  Click HERE to go to our sterling silver bead jewelry online superstore.

    Casual wear to fancy dress up, silver bead jewelry covers all the bases, all at a reasonable cost.  Glass beads start at $5.00 each, and sterling silver beads start at $9.95 each!  At Steven DiFranco Jewelers, our bead selection is enormous with over twelve different silver bead manufacturers to choose from!

    We offer lots of Chamilia, Biagi, Kari's Beads, Personality, Pandora (some leftover stock from when we were a dealer for Pandora), Stevie D 925© and Marcus Max bead products too.

    Stevie D 925

    In 2010, we've started to manufacture our own Stevie D 925 designs.  Murano glass beads, sterling silver beads, leather bracelets, and more.  Our Stevie D 925 bead line is growing monthly, stop in and see them soon.

    Our new Braided leather bracelets come in black, cream, and pink.  Styles are single, double, and our exclusive triple wrap.  All come with a sterling silver snap style clasp.

    Click HERE to go to to our online store and see the lengths and styles available!